Product Marketing
About TownSteel
At TownSteel, we’re rethinking how architectural hardware and access control function in a world where safety, security, and innovation are more important than ever. We believe locks and door hardware aren’t just utilities, they’re the foundation of safer, smarter environments. We’re investing in that future, and in the engineers, designers, and leaders bold enough to build it.
TownSteel is a leading manufacturer of architectural hardware, specializing in high-performance locks, ligature-resistant solutions, access control systems, and retrofit products that meet the industry’s most rigorous standards. Our all-in-one offerings serve diverse markets, including behavioral health facilities, hospitals, schools, senior care, multifamily housing, hospitality, and commercial projects. We ensure durability, security, and peace of mind. Founded in 2003, TownSteel has earned a reputation for patented innovations, ANSI/BHMA Grade 1 certified hardware, and solutions trusted across North America.
TownSteel’s leadership team brings decades of experience in lock design, engineering, and business growth.
TownSteel has been recognized as a pioneer in ligature-resistant locks and behavioral health hardware, as well as a trusted provider of advanced access control solutions. By combining mechanical reliability with electronic innovation, we are redefining what security and safety mean for the spaces people rely on every day.
TownSteel is a leading manufacturer of architectural hardware, specializing in high-performance locks, ligature-resistant solutions, access control systems, and retrofit products that meet the industry’s most rigorous standards. Our all-in-one offerings serve diverse markets, including behavioral health facilities, hospitals, schools, senior care, multifamily housing, hospitality, and commercial projects. We ensure durability, security, and peace of mind. Founded in 2003, TownSteel has earned a reputation for patented innovations, ANSI/BHMA Grade 1 certified hardware, and solutions trusted across North America.
TownSteel’s leadership team brings decades of experience in lock design, engineering, and business growth.
TownSteel has been recognized as a pioneer in ligature-resistant locks and behavioral health hardware, as well as a trusted provider of advanced access control solutions. By combining mechanical reliability with electronic innovation, we are redefining what security and safety mean for the spaces people rely on every day.
About the Role
We’re looking for a dynamic Field Marketing Manager who will both lead a team and play a pivotal role in shaping Ramp’s event strategy at a time of rapid growth and innovation. In this hybrid role, 40% focused on high-impact field marketing events and 60% on engaging webinars and virtual experiences, you’ll be at the forefront of building brand presence and driving demand. The ideal candidate will bring proven expertise in FinTech and demand generation, with the creativity to craft events that convert interest into measurable pipeline. As AI transforms the financial landscape, your ability to weave AI insights into our content and campaigns will help position Ramp as the clear thought leader in the space. This is an opportunity to guide the Field Marketing team’s strategy and own programs that directly influence revenue while elevating Ramp’s voice in key markets.
Core Responsiblities
- Plan and execute a calendar of high-impact field marketing events that build brand presence and deepen relationships with target accounts.
- Design and run engaging webinars and virtual events that generate qualified leads and nurture prospects through the funnel.
- Collaborate with sales, demand gen, and product teams to align event strategies with revenue goals and GTM priorities.
- Integrate AI-driven insights and trends into event content to position Ramp as a leader in FinTech innovation.
- Measure event performance, analyze ROI, and optimize programs for continuous improvement.
What We Value
- Plan and execute a calendar of high-impact field marketing events that build brand presence and deepen relationships with target accounts.
- Design and run engaging webinars and virtual events that generate qualified leads and nurture prospects through the funnel.
- Collaborate with sales, demand gen, and product teams to align event strategies with revenue goals and GTM priorities.
- Integrate AI-driven insights and trends into event content to position Ramp as a leader in FinTech innovation.
- Measure event performance, analyze ROI, and optimize programs for continuous improvement.
What We Require
- Plan and execute a calendar of high-impact field marketing events that build brand presence and deepen relationships with target accounts.
- Design and run engaging webinars and virtual events that generate qualified leads and nurture prospects through the funnel.
- Collaborate with sales, demand gen, and product teams to align event strategies with revenue goals and GTM priorities.
- Integrate AI-driven insights and trends into event content to position Ramp as a leader in FinTech innovation.
- Measure event performance, analyze ROI, and optimize programs for continuous improvement.
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